For Fall 2016 renowned designer Jane Mayle, has reinvigorated her eponymous line, Mayle. Mayle’s sophisticated aesthetic, a synthesis of ideas old and new, foreign and familiar, has garnered a loyal, global following as well as critical acclaim, since its initial inception and founding in 1999. Jane views clothing design as a form of storytelling and aspires to give each item she creates the feeling that it might have outfitted a woman glimpsed in a film or imagined in a favorite scene from a novel. She hopes that in wearing her designs, women will sense a story behind them; that getting dressed will be seen as "dressing up", another opportunity to project one’s character and undeniable femininity and establish oneself as the protagonist in one's own story, with ease.
Why we Covet: Beyond thrilled that one of my all-time favorite cult brands is back!